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Italian philosopher and critic __________ originated the idea of cultural hegemony to describe the power of one group over another, arguing that culture and the media exert such a powerful influence on society that they can actually influence workers to buy into a system that is not economically advantageous to them.

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Italian philosopher and critic Gramsci originated the idea of cultural hegemony as the power of one group over another. 
Antonio Francesco Gramsci was an Italian Marxist philosopher and politician. 
According his theory culture and the media exert such a powerful influence on society. They can actually influence workers to buy into a system that is not economically advantageous to them.

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