An integrated business plan that formally lays out the company's goals is called the Master Budget.
This is a term given to the full set of budgets prepared by a business for a period of time. The typical "master budget" contains an interrelated financial plans to achieve strategic financial goals of a business.
With the use of master budget, a business owner can develop a variety of reports to help set specific goals for the business.
Therefore, the integrated business plan that formally lays out the company's goals is called the Master Budget.
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