Every person who traveled to Ty’s shop to look at his inventory as a result of his billboard promotion are prospects.
A prospect is an individual or group of people with the likelihood of buying or purchasing a product.
They are in the market for the product and has the money to buy the product. They fit into who the company identify as potential customers.
Therefore, Every person who traveled to Ty’s shop to look at his inventory as a result of his billboard promotion are prospects.
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