"3B's - Bigger, Better Burger" hamburger fast food restaurants merge with a large potato farm "Potters Potatoes." 3B's is now looking forward to having a fresh, reliable supply of potatoes for its fries along with a farm offering fair prices and which is now under the direction of the same company leadership. Potters Potatoes is happy to steadily supply its potatoes to 3B and not have its potatoes go unused. This is an example of: