Answer:
Correct Answer is B, Odd Pricing.
Explanation:
Odd pricing is an example of Psychological Pricing Strategy.
Companies often use the psychological pricing strategy to attract customers. They use odd prices, near to the even ones to psychologically attract the customers. For example, Price of a shoe can be fixed at $79.99, which is near to $80. So customers psychologically feel comfortable while purchasing at $79.99 instead of $80.
